marketing 9carrots shops to your community
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Getting your community supporting the businesses
- feb, 2011by anewholm9carrots does have some money. See our revenue models. This can help you with events and adverts and stuff: just ask, its your organisation.
Start using the system yourself! This is actually really important so that other Transition group members can see your receipts and understand how it works from your examples.
Run some launch events: Events are the best way to kick start 9carrots in a community. Just get a pub / bar on board and throw a party with a purpose!
Tell your friends: This is the most important way. People like 9carrots, it's cool. Give them plenty of flyers so that they can tell their friends as well...
Contact Other Community Groups: Contact all the other groups in your area and talk with them about returning to community based shopping. All sorts of groups will help, including Friends Of roads and areas and parks, Greenpeace groups, Friends Of The Earth, etc.
It's useful to compile a calendar of meetings so anyone can go along and connect and work together.Universities and colleges: 9carrots is working closely with People and Planet so the chances are that any Universities in your area are already working on this. They will be happy to help.
Community notice boards: There are some posters in the starter pack and you can print more from the marketing tab for your group on the website. If you do your own be sure to send them to us so we can put them up for others to use.
Facebook adverts: These cost virtually nothing and are really effective. You can limit them to a certain area and demographic. Contact us if you need guidance doing this.
Ask your Council to help: Councils are really useful. 1 has already started implementing 9carrots themselves. They are sending staff around knocking on doors to help spread the word. More info on this as it happens...!
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Summary
- oct, 2010by anewholmLocal community groups (Friends of places, environmental groups, etc.), Universities & Colleges (People and Planet and Student Unions), the Council (low-carbon zones), etc. all have an interest in re-connecting community...


